Title: Beautiful Evidence Pdf
Author: Edward R. Tufte
Published Date: 2006
Page: 213
"Science and art," according to Tufte, "have in common intense seeing, the wide-eyed observing that generates empirical information." This book is about how that seeing turns into showing. Tufte, professor emeritus at Yale University and author of three previous widely praised books on visual evidence, displays outstanding examples of the genre. One of the most arresting is Galileo's series of hand-drawn images of sunspots. A colleague of Galileo, the author tells us, said that the astronomer's drawings "delight both by the wonder of the spectacle and the accuracy of expression." That, Tufte says, is beautiful evidence. Editors of Scientific American "Edward Tufte's Beautiful Evidence is a masterpiece from a pioneer in the field of data visualization. His book in brilliant. The Galileo of graphics has done it again. It's not often an iconoclast comes along, trashes the old ways, and replaces them with an irresistible new interpretation. By teasing out the sublime from the seemingly mundane world of charts, graphs, and tables, Tufte has proven to a generation of graphic designers that great thinking begets great presentation. In Beautiful Evidence, his fourth work on analytical design, Tufte digs more deeply into art and science to reveal very old connections between truth and beauty -- all the way from Galileo to Google." -- Business Week, Best Innovation and Design Books for 2006
if not easy reading. I always find myself saying Another Tufte masterpiece! As usual it is pleasant and logical, if not easy reading. I always find myself saying, "Well of course...makes perfect sense!" But no one has written it down like Tufte can. You see the world differently after you learn what he has to offer.Better than advertised I have the other three books by Tufte in this series, and my expectations (based on other reviews) was quite low. Luckily, for me, it was exactly what I wanted. Some of the materials from older books was included in this one (along with lots of new material), but they were treated in detail that was missing in the previous books.In more than one book, Tufte uses Charles Joseph Minard's multivariate data map depicting Napoleon's invasion of Russia. In this book, he uses it once again, but he does so in a chapter devoted to this single map. The chapter, The Fundamental Principles of Analytical Design, begins with a much larger view of the map that folds out into a double-sized page making the details more available. Further, it is translated into English for those of us who do not read French. In one respect, the translation illustrated how strong the graphic explanation was--the translation didn't add much to it. However, using detail from Minard's map, Tufte is able to illustrate the principles of analytic design--the chapter's topic.This book is not a fast-food takeout. You must be willing to (and want to) mull over the graphics and text. While Tufte's fussiness may bother some (along with pronouncements that "THIS IS SO!) I find his efforts worth the time...taken leisurely and with the expectation of both an intellectual and enjoyable outcome.Tufte's rant on PowerPoint is reproduced in a chapter, but let's face it; it's worth thinking about. (Tufte blames both the Challenger and Columbia space shuttle losses on poor communication between engineers and decision makers--PowerPoint gets the blame fully for Columbia.) Even better than Tufte's rant about the thinness of PP as far as a tool for clear communication is Microsoft's smug response suggesting that the misuse of PP is the problem, and Tufte doesn't know what he's talking about. (The responses to Tufte's article from Microsoft and its hired guns (or flying monkeys) are not reproduced in the book, but the amount of clamor caused by Tufte indicates he hit a nerve. Even Don Norman, who knows a thing or two about design came to Microsoft's defense is one of his most disingenuous articles to date.)The last chapter, Sculptural Pedestals, is not as bad as I feared. To be sure, it is an opportunity for Tufte to showcase his own sculptures, but he is able to provide enough analytical material to justify this somewhat irrelevant addition to the bookA foundational work for analytical graphics that's comprehensive and visually appealing Outstanding and definition work on analytic graphics. After reading a number of books on dry data analytics and machine learning this is a real treat to round out the knowledge of what should come out as a result for presentation to potential consumer of the analysis. The in depth treatment of background material may be a bit too elaborate for the hard core mathematicians but I found them visually stimulating and quite glad that I got a copy.
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